Ohnana Tents is a start-up from the Netherlands, who drastically improve the camping experience. When you go camping in a normal tent, and it is 25 degrees outside, your tent heats up to 40 degrees when you try to sleep. By using an aluminium coating that reflects the light of the sun the Ohnana Rayve keeps you cool at 27 degrees. This enables you to sleep much longer in your camping tent. For the K-start up grand challenge we want to bring our camping tents to the retail stores and make sure they sell. What would be the best strategy to get our tents in Korean retail stores? How can we make sure they will actually sell once they are in the stores?